Titles and heading 1 are critical for screen reader users, each with a different purpose.
Title
- The HTML <title> tag for web pages. Seen in the browser and search result pages.
- The Document Title field for PDF, InDesign, Word, PowerPoint, etc. Usually found in the Document Properties.
- Screen readers use document titles to identify the active document.
- A webpage or document can only have one title.
Heading 1
- The HTML heading 1, the <h1> tag.
- Available in HTML, PDFs, Microsoft Word, and most text editors.
- Documents can have more than one heading 1, but web pages are clearer when they only have one.
Accessibility Tips for Titles and Headings
Webpages
- Title:
- The first thing a screen reader reads when a webpage loads.
- Not part of the table of contents style navigation that screen readers use to quickly navigate different sections on a webpage.
- Heading 1: Defines the main idea of the page.
- Part of the table of contents style navigation that screen readers use to quickly navigate different sections on a webpage.
- The accessibility best practice is to have one heading 1 per webpage because it is easy for screen readers users to find it by pressing the number 1 key on the keyboard.
- Although HTML specifications allow for more than one heading 1 per page, most screen reader users expect only one.
Documents
PDF Documents
- Title:
- The first thing a screen reader reads when a PDF opens.
- Not part of the table of contents style navigation that screen readers use to quickly navigate different sections of a document.
- Heading 1:
- Part of the table of contents style navigation that screen readers use to quickly navigate different sections of a document.
- In long documents, use multiple headings 1’s to indicate the main sections of the document, like parts and chapters.
- For short documents, only one heading 1 is needed. It should be the same or similar to the title.
Microsoft Word and Other Text Editors
- Title:
- The first thing a screen reader reads when a document opens.
- Not included in the table of contents style navigation for navigating the page.
- Heading 1:
- In long documents, use multiple heading 1s to indicate the main sections of the document, like parts and chapters.
- In short documents, only one heading 1 is needed. It should be the same or similar to the title.